Well, it is birthday time at our house again, and again I am struggling to find a gift for my daughter.  I always find myself struggling to find a toy for her every Christmas and Birthday, I am looking for something of value – and play value that I can buy.  

Look no further.  For me, my daughter owns every Shailie dress and prototype we have ever designed, but if you are looking for the perfect gift for your 7-12 year old daughter, look no further.  Shailie is a fashion design toy that allows girls to design – and wear their own dresses, and then redesign and wear them again.  It is a blast and there is NOTHING like it on the market.  No more paper dolls, or small swatches of fabric with miniature dress forms, no, this is the real deal.  

A toy your daughter will actually play with over and over.  

A toy that will promote continual play and creativity.

A toy that has endless combinations.

A toy that is designed for “older girls” (this isn’t wearing dress-ups, it is designing them)

A multi-generational toy.

This is it, the toy you have been searching for, the item we have all been wanting.  I just wish I would have had it when I was a kid.  My kids get all the cool stuff.

Happy Designing!

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Our Shailie Starter has won a prestigious toy award – again!  We are excited to announce the Shailie Starter as a Disney iParenting Award winner.  Our toy is THE BEST toy for girls of all ages.  I mean all ages, one of the reviewers from Disney iParenting commented on how it was a “multigenerational toy”.  Moms, daughters, sisters, and even grandmothers have fun designing together.  Shailie fashions are a cinch to design – and then wear.  Check out our toy, and the other iParenting award winners here:

http://iparentingmediaawards.com/winners/27/Toys_Games.php

Happy Designing!