Design options with our dress kits are endless, especially when you combine dress kits with each other!  This week we are showing you some sample dress options from our Pink Princess Dress kit.  Designs are endless, and honestly so is the fun with Shailie.  Check out these Pink Princess combo’s we designed.  How many Pink Princess dresses can you make?

Happy Designing!

Here at Style Paige, we are excited to announce that our Shailie toy line will once again be  demonstrated at FAO Schwarz on Fifth Avenue in New York City, beginning this Friday.  Shailie demonstrators will be playing with our toy every Friday and Saturday in March.  It’s the whole “try before you buy” idea.  Try it… I dare you!   It is THE BEST toy for girls.  If you are in New York in March, swing into FAO Schwarz, the most amazing and fun toy store in the world, and while you are there… check out our entire Shailie line.  Happy Designing!  (and shopping…!)

As promised, some inspiring options for your ultimate (imaginary) prom…  below are just a few dress designs we had fun creating.  Happy Designing!

I am taking a break from showing design options for dresses this week, in honor of Fashion Week.  I couldn’t pass up the chance to celebrate our fashion line as the world celebrates Fashion Week in New York.

This blog post is dedicated to all our 6-13 year old Shailie Fashion Designers out there — keep designing!

For the next 4 weeks I will be showing some ideas for how Shailie works.  Each week I’ll focus on one product, and will show pics demonstrating  just a few of the options you can create from your Shailie dress kits. 

We had a blast doing these photo shoots, I have to say, we were quite proud of ourselves for each dress design we created.  I’ve watched neighbors girls design for hours (literally) and it just makes me SO happy to see them enjoying such a fun toy! 

This week – straight from the runway –  are our fabulous Shailie Starter dress options, (shown above) enjoy!  Obviously you can create anything, these are just some fun ideas, to get you going!

Happy Designing

Now that you have bought your amazing Shailie dress form and dress kits, here are some simple tips for keeping everything runway ready.

• ALWAYS store dress pieces and accessories on your Shailie Closet
• When removing pieces from your base skirt & top, always hold onto the velcro, not the fabric to avoid fabric ripping.
• If a spill happens on your fabrics, hand wash them and hang to dry.  Due to the amount of Velcro used in our dresses, throwing them in the washing machine will cause the velcro to hook & snag your lovely dress pieces, so take care of them and wash them in the sink.
• My daughter designed her own Shailie dress for Halloween this year and wore it trick or treating with no problems.  If you are going to wear it out & about, please  make sure your velcro is secured for all your pieces so you don’t loose any!
• Your dress form.  Adjust your form a little smaller than your own height to make designing a cinch.
• When moving your dress form, don’t carry it by the pole, it could slide out of the base and crack the wood.  Have an adult hold the form, and base at the same time to move it around, or remove the f0rm off the pole, and carry the base and pole to your desired location. 

We have chosen the highest quality fabrics for your Shailie dresses, and they are designed to last if they are cared for properly.  Shailie is recommended for girls 6+.

Below is an example of a Shailie Closet (a closet is included with the Shailie Starter kit), and how it works.  You can fit several dresses on a closet, simply press to attach pieces to the closet and – voila!

photo courtesy of design mom (www.designmom.com)

We wanted to give you a look at our adorable packaging.  Design Mom did a rave review on Shailie in December, and took this pic.  All of our packaging is designed by Ashley Smith you can check out her website at www.ashleyasmith.com.  Shailie is the most feminine of toys and our packaging designs and artwork are the perfect touch.  Shailie is SOOO cute!  (So are the boxes!)

Honestly it is so much fun to see what my daughter and her friends come up with, dresses I never would have dreamed.  Check out this one including bits from the princess, bride (not available yet), and starter. 

Email me your pics of your fabulous fashions to sales@stylepaige.com.  We will not post any names, but would love to show what things your girls are designing! 

Happy Designing.

Kari

It’s official.  Style Paige LLC owns the trademark on Shailie®. 

Shailie®, (shay-lee) is a Hindu name meaning style, a perfect compliment to a fabulous toy inspiring girls to design their own fashions!   

Phone calls from Canada, England and as far away as Spain, and all across the U.S. have us here at Style Paige so excited for 2010!  Parents from around the world (literally) have called and thanked us for such a fun toy concept for their daughters, granddaughters and nieces.  

Designing your own dress ups came to me when I really was struggling with girl toys for my daughter.  I’m a picky mom and like good educational toys that encourage creativity and personal design.  So, as Christmas rolled around this year, I was faced with the same problem as always – what to get my daughter Paige.  I created a toy line and solved so many problems for parents including myself  (Paige loves Shailie®) but she already has one, and every dress for sale and every prototype dress we have ever designed!    We had a tough time finding something for her!   I think I’m my own worst enemy.   

Happy New Year from all of us at Style Paige LLC

We here at Style Paige are pleased to have the premier specialty toy store FAO Schwarz carry our entire line of products this holiday season.  Debuting at the flagship store on 5th Avenue in NYC, Shailie has received rave reviews and is flying off the shelves!  Shailie is being demoed by the fabulous demo team at FAO every Saturday and Sunday so bring your girls by for a sneak peak, try before you buy experience they won’t forget.

Shailie Starter Kit